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“Coen” – Coen Oil Company


Washington, PA

Project Notes

Coen asked Paragon to create a logo that would not only represent their corporate ID, but could be adapted to brand their multiple subdivisions. The result was a multi-colored parent logo with a dynamic “C” icon. We changed the old “Coen Oil Company” to a simple more contemporary “Coen”. Each of the sub-brands utilize a color from the main ID to give them distinction.